A brand-building opportunity at Clerkenwell Design Week

Bywater Properties was launching its new office space at 123 Golden Lane in Clerkenwell — a beautiful building, repurposed sustainably for a high-end professional clientele.

Bywater planned to launch the building at Clerkenwell Design Week — the perfect gathering place for its target audience.

I created copy that mimicsthe high-end, editorial style of major design magazines, painting a vivid picture of 123 Golden Lane for Design Week attendees.